What is the Site Area?

What is the Site Area?

The Site Area is the place within the app where you configure the criteria that would trigger your experience.

The most basic configuration triggers the experiment based on a URL, for example: "http://www.convert.com".

This setting is configured automatically when you first create your experiment. And is set to the URL which you input to create your AB Experiment / MVT Experiment / Personalization or the Original URL on a Split URL Experiment. 

There are several options that the Site Area provides for triggering your experience.

Include and Exclude Area

The Site Area is divided in two sections:

  1. Include Pages
  2. Exclude Pages

Those two areas can include different criteria.

Trigger by URL

You can trigger experiments based on the URL of your page. You can also add many pages by adding them with the "+" sign..

For a page URL like the following:

"http://domain.com/page1.html?name1=value1&name2=value2"

You would be setting a comparison criteria based only on the first portion of the URL:

"http://domain.com/page1.html"

Trigger by URL and Query Parameters

You can trigger an experiment based on the URL and its Query Parameters.

For a URL like the following:

"http://domain.com/page1.html?name1=value1&name2=value2"

You would be setting a comparison criteria based on the whole URL

"http://domain.com/page1.html?name1=value1&name2=value2"

Trigger by Query Parameters

You can trigger an experiment based on the URL and its Query Parameters.

For a URL like the following:

"http://domain.com/page1.html?name1=value1&name2=value2"

You would set a comparison criteria based on the whole URL

"name1=value1&name2=value2"

Trigger by Page Tags

You can trigger an experiment based on the Page Tags that you setup implementing an Advanced Tracking code.

Page tags are variables that are mapped from your e-commerce system or other to Convert via javascipt variables using Convert advanced tracking code.

So you could set a test to trigger only on the product pages of category "shoes" like in the following image:

You can find more information regarding page tags in the following article: https://convert.zendesk.com/hc/en-us/articles/205152665-Targeting-with-Advanced-Page-Tagging

Trigger by JS Condition

If any of the options above did not fit how you want to trigger the experiment you can also use a Javascript Condition. 

A Javascript Condition is a piece of code that when is run and returns true, then the experiment would trigger. 

You can find how to use a JS condition to trigger your test in the following article: https://convert.zendesk.com/hc/en-us/articles/205159965

Trigger Programmatically

You can also trigger a test programmatically. This is not done from the Site Area.. It is triggered by code, and can be done in any page where the Convert tracking code is installed on. 

For more information about this, please read the following article: https://convert.zendesk.com/hc/en-us/articles/114094164352-Bucketing-Visitors-into-an-Experiment-Programmatically

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