Using Clearbit with Convert Experiences

Introduction

Now you can use Clearbit Reveal together with Convert Experiences. This will allow you to use the provided visitor data by Clearbit to target your experiment or personalizations.

You can target specific segments derived from Clearbit data and find valuable insights about your visitors.

Following are the steps to use the Clearbit data to segment your Convert Experiences and Personalizations.

Add Tracking Codes

Please make sure that you insert Clearbit Reveal tracking code before Convert's tracking code. By doing this, Clearbit data will be available for Convert to segment on.

Clearbit Reveal tracking code looks like this:

Convert tracking code can be found under Project Settings:

Create an Experience or Personalization 

Go to your Experiences Overview and either create a new experience or use one of your existing:

Add Audience

Create a "New Audience".

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Scroll down and select JS condition:

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Then you will need to insert the Clearbit code that will define the users that will be targeted on the Experience / Personalization.

For example:

You could target any visitors at companies with 75 or more employees.

The Clearbit code needed would look like the following:

See the Pen Clearbit Integration Example by George Crewe (@gcrewe) on CodePen.

The code would be inserted in the JS Condition as in the following screen:

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After this, you are done and can launch your experiment. 

View Convert Data in GA through Custom Reports

You can view Convert data in GA Custom Reports.

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