How Can I Change Variations After Experiment Started?

Understand Changing Experiments

You cannot add or remove variations after an experiment has been started but you can clone any experiment to start with an exact draft copy of the experiment and add or remove variations from the newly created experiment as needed. Follow the steps below to clone an experiment:

  • Visit the Experiment Overview (see screenshot below)




  • Clone an experiment by selecting the clone icon that you find in the action column (see screenshot below)



  • You can now edit the experiment and variations and start testing a slightly different version.
  • You can also copy variation code (content) from one experiment to the other by selecting the variation code in the editor (see screenshot below)

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